Trade show Booth 10 * 10, Trade show stands, Event booth design, Trade show booth rental

Getting The Correct Leads via Your Trade Show Exhibit

Trade shows come with lots of opportunities for your brand. You can get new leads, new customers, and most importantly you can create your brand’s awareness among the masses. It is often suggested that participating in a trade show regularly makes your brand a household name in that industry.

However, with many companies participating, it is quite tough to get good quality leads. Here are few highlights to help you get leads at your next trade show:

Design your exhibition booth in such a way that it looks inviting and attractive. The more exciting it looks, the more eyeballs it will attract and more number of people will walking to make an inquiry or explore your offerings. This will therefore increase your chances of capturing leads.

  • Promoting your Brand via On Site Branding Opportunities

Promoting your trade show exhibit with its booth number and offering via onsite branding opportunities is a great way of creating brand awareness and getting people into your stand booth. You can create a video about your brand and play it continuously at certain spots so as to  attract the viewers.

  • Having the Correct Soft Skills 

Not everyone who comes to your booth is a buyer. But remember most of them have the power to influence people. So be kind and helpful towards anyone who visits your exhibition booth. This will make your brand a lot of more likable and people will share the good experience they had with their acquaintances which will help you get leads, if not this time, but surely the next time.

  •  Following up

After a trade show is over and if you have already acquired a number of leads then you need to follow up as soon as possible. By now you may have had some promising talks with prospects but if you are not sincere in following up then you are going to find your doors shut on that deal. Some strategists say that if you are late by 2 weeks in following up then you may find your deal closed. So never be late in such cases.

Lastly, it is important to remember that your exhibition is not about the trade show booth walls, meeting rooms or furniture. It is about the experience that you give to your visitors and the way you treat them. They will seldom remember your show displays or exhibit stands, but they will always remember the conversation that they had with you and what feeling they associated with it. 

Happy Exhibiting! 

Leave a Comment

Your email address will not be published. Required fields are marked *

About Us

Exhibit Rentals Inc. is a trade show booth design company focused on providing solutions in trade shows, expositions and global conferences. Our expertise in the booth rentals space lies in our team which has a combined experience of over 50 years and has done exhibition executions across USA, Europe and Asia.

Contact Us

Exhibit Rentals
Cell:+ 1 (702) 271-5928

Address: 6920 S. Cimarron RD, Suite 100 Las Vegas, NV 89113,
United States of America
Exhibit Rentals Inc 2019. All Rights Reserved
close slider