A lot of people, on hearing the word “trade show” assume that it occurs inside a venue specifically built for it. Often, they forget that outdoor trade shows exist. Moreover, how many different types are available.

But what exactly is an outdoor exhibit? Well, it is just a trade show exhibit for outdoor events. While the dimensions of the booth might be the same, such as a 10×10 booth or a 20×20 trade show booth, the types of trade show stands differ from the ones found indoors.

So is there any difference in the type of exhibits in an outdoor event? Absolutely! Unlike indoor events, the floor plan, layout, power outlets, and much more vary. This is why there is a completely different set of exhibits for such events. 

Here is a list of 5 outdoor exhibits that your brand can use in the next outdoor trade show.

• Container Exhibits

As the name suggests, the trade booth is built using a container, more specifically, an industrial steel shipping container. Since the exhibit is a container in the literal sense, it allows you to store all your trade show elements inside it. Moreover, the container is portable and can be set up anywhere. 

Being a huge rectangular box, these exhibits also come with extra space that can be customized for branding. The big size also comes in hand to set up a food and beverages counter. 

Usually, the layout of such exhibits is an open one as it can be accessed from two sides, thereby not feeling too cramped and crowded. Thus, this type of exhibit stand is popularly used by the food and drinks companies wherein you need to give demonstrations and cook food and make drinks.  

• Mobile Exhibits

True to their name, these exhibits are mobile, i.e., portable. This is quite literally a booth on wheels as the exhibit is attached to a vehicle that you can drive around. However, do not confuse these with portable exhibits. While both are portable, the former is attached to a vehicle and the latter is dismantled and moved. 

These exhibits are perfect if you are attending multiple trade shows and don’t want to go through the hassle of unpacking and setting up the stand booth each time.

Another advantage of mobile exhibits is that they can be as elaborate as you want. In other words, depending on your budget, these exhibits can be big or small. Thus, you can customize and brand the booth according to your preferences.

• Custom Trade Show Exhibit

As the name suggests, these trade show stands can be customized according to your budget and preference. From the booth design to the banners to the display walls, you can create a booth that fits your budget. 

Flexibility is the biggest advantage in such an exhibit compared to readymade models. This means if you don’t like an element or certain design to can change it. 

• Portable Exhibits

These are a rather popular choice of many companies given that it is, well, portable! Thus, portable exhibits are perfect for an outdoor trade show. 

These exhibits are also very versatile as they need to be designed to fit the trade show floor layout. So, one is expected to make a few changes if they are exhibiting in more than one trade show. 

You will find that a decent amount of these portable exhibits are made on a component-based structure that can be changed as and when required. Thus, making them outdoor-friendly. For instance, you might need to attach some shades at the trade show booth’s rear during summer, or a heating system during winter. Or, you simply find a better banner design that you want to change after one trade show. 

• Permanent Outdoor Installations

Although these are usually found in indoor spaces, like office lobbies, briefing rooms in corporate buildings, and so on, they are also found outdoor. However, as the name suggests, these are permanent, so exhibitors usually avoid such installations. 

However, can be used by the trade show organizers for branding purposes if the venue remains the same every year. This can be a great way to provide a resting spot for trade show staff outside an indoor event.

We hope this article will help you choose your outdoor exhibit for the upcoming trade show. Different trade show events bring different venues and locations. One big challenge companies face while planning the trade show setup is choosing the right kind of show booth. This is especially the case for outdoor exhibitions wherein there are other things added to designing and choosing a booth.

Tip of the Day: Before registering for a trade show, see where the venue is and the climate in that area. Many times, it may happen that you might face extreme weather conditions or the layout of the trade show doesn’t match your trade booth.