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Contrary to what people might believe the services provided by both trade show builders and a trade show booth design company

are different. While some of their services are similar their contracts and scale of work etc., all differ. So, here is a list of some features to highlight how different trade show builders are from a trade show company.

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How are Trade Show Builders Different from a
Trade Show Company?

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People often get confused when it comes to trade show builders and a trade show company. Some even use them interchangeably to describe either of them. However, that is not the case. 

But they both build trade show booth displays, so how different can they be? While they may be used synonymously, they are very much different in their functioning, services, operations, scale, clientele, and much more. 

So, here is a list of some features to highlight how different trade show builders are from a trade show company.

REASONS WHY WE LEAD

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Booth Designs

We provide you with quite 150 fair rental booth designs to settle on from including modular and customized, add-on feature integrated and fully customized booth designs.

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Transparent Pricing

We help you convert the virtual image of your own booth design into reality for your exposition with our team of over 50 skilled professionals.

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Reusable and Affordable

Our booth displays are reusable and affordable. you'll use an equivalent rental booth across the various trade shows.

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Creative Graphics

Get meaningful and attractive brand graphics to feature value to your fair booth rentals.

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Turnkey Service

We build your booth displays at a production unit using leading-edge technology.

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Digital Experience

Digital is everything today, we assist you to build meaningful brand experience using technologies

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On-site Support

Our on-ground experts provide you with complete support for the installation, monitoring, and dismantling of your booth rentals.

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Quality Execution Assured

Ideally, your marketing team would like to steer beyond any performance risk before the trade show. What quite quality assurance do you have to anticipate? At exhibitrentals.com, we adopt a dual-stage demonstration policy. We do mockup of your display booth rentals first thenthe booth structure goes on site after thorough quality inspection for final execution.

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Right Value for Money

Out transparency policy and our principals is to have fixed price for all, and also a constant practice to have complete control overhead assures you of having right value for your money, due to high volume of business we can offer better brice to each of our client

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Request A Free Quote

Booked an exhibition space at an upcoming show but are unsure how much the build will cost? Send us your floorplan, basic requirements and timeline at hand and we can prepare a ballpark estimate for you.

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Request A Stall Design

Are you exhibiting in a new country for the first time? Do you need a design that is locally relevant on a global platform? We can submit a design which communicates your key message to your target audiences.

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Request A Call Back

Have a strategy in mind and want to sound it off? Exploring new geography and want to test the market via an exhibition? Just want to discuss the viability of an experiential marketing idea? Our experts can be of help to you.

1. Organization

A rather important point to understand is that trade show builders are the only ones with the contract to build your booth stand. Thus there are only two parties involved in the process, the company and the builder. 

However, when it comes to a trade show company, it often happens that they might give a third party a contract to build the trade show booth displays

In other words, after getting the contract for an exhibition booth the company will design and provide the services for the same. However, the construction of the stand goes to a third party not affiliated with the trade show company. They are the trade show builders.

Thus, there are three parties involved in the process, one is the brand, the trade show company, and the hired trade show builders.

2. Number of People Involved

When it comes to trade show builders, they are a small group of people who are involved in building your trade show exhibit. But when we talk about a trade show company, it is a whole organization with several people. Each of these people is divided into teams that work o towards designing and building exhibit systems.

3. Services

As the name suggests, the booth builders will only construct your trade show stands, anything beyond that is not in their contract. 

However, trade show exhibit companies are much more than that, providing end-to-end services. They are involved in the planning of the booth, strategizing, designing, marketing, construction, installation, and dismantling, on-site services, post-trade show services, F&B services, and much more.

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4. Operations

While the booth builders are only responsible for the construction of your booth, with the group divided into smaller teams to carry out the building, the same is the case for a trade show company. Except, it’s on a larger scale. 

They have a client representative, designing team, a resource team, a booth management team, a construction team, and so on. They all work together to create the exhibition booth from scratch. 

There might even be an on-site team to help you with any last-minute changes and other services. 

5. Costs

Since the booth builders are providing only one service, these contracts are a lot cheaper than a trade show company. 

Likewise, trade show companies are handling everything from the design to the dismantling of the trade show booth displays, so their charges will be higher. After all, they are responsible for everything related to the booth.

6. Scale of Working

While you may have an elaborate trade show exhibit, the scale of the trade show builders’ work is limited to the construction. Thus, compared to a trade show company, it is a small-scale work. 

However, the opposite is the case for a trade show company as they are responsible for designing and creating the booth stand from scratch.

7. Outreach

Since most of these builders are not an organization or company, their outreach is usually limited to their city, state, or country. Thus, their clients are usually locals or international companies exhibiting in the booth builders’ country. 

On the other hand, a trade show company is an organization of several people. So, the bigger the company gets, the more likely they are to have multiple offices set up around the country or even the world. 

This helps the company increase its outreach to an international market, serving clients of varying scales and budgets. 

We hope this article helped you understand the difference between trade show builders and a trade show company. 

Understanding the difference between the two is important, especially when you are a first-time exhibitor. Lackthereof can lead to confusion in the services provided, affecting the booth stand and might even affect your participation at the next trade show event.

Tip of the Day: If you have an in-house trade show team, then trade show builders are the way to go, as you already know the design and arrange other services. However, if you don’t know anything about trade shows or have an in-house team, a trade show company will provide you all the necessary information and services. 

If you need assistance in building cool trade show booths for an upcoming trade show event, look no further. Our team of dedicated professionals will help you out. Contact us today for more details.

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About Us

SOL Brand Solutions Inc. is a brand consultancy focused on providing solutions in trade shows, expositions and global conferences. Our expertise in the booth rentals space lies in our team which has a combined experience of over 50 years and has done exhibition executions across USA, Europe and Asia.

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SOL Brand Solutions Inc.
Cell:+ 1 (702) 271-5928
Address: 6920 S. Cimarron RD, Suite 100 Las Vegas, NV 89113,
United States of America
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