Exhibiting at SupplySide Global 2026
SupplySide West — rebranded SupplySide Global for 2026 — is North America’s largest B2B trade show for the health, nutrition and functional-food industry: raw ingredients, dietary supplements, sports nutrition, functional foods and beverages, and the contract manufacturing, testing and packaging that support them. It runs October 26–30 at the Mandalay Bay Convention Center in Las Vegas, with the expo hall on October 28–30 in a new three-day format. Because it’s a Las Vegas show and our warehouse is in Las Vegas, a SupplySide booth is delivered across town rather than shipped.
SupplySide is a sourcing-and-formulation show. Buyers are R&D, product-development, procurement and QA professionals comparing ingredient suppliers and manufacturers side by side. The booth has to present ingredients and capabilities credibly, support technical conversations, and where relevant offer tasting or sampling of finished-product concepts.
Booths for an ingredient-and-sourcing audience
A 10x10 carries a focused ingredient or service with a sample display and a meeting counter; a 20x20 island gives room for a fuller portfolio, a tasting or demo area and a meeting corner; a 30x30 supports a large capability showcase with a theater and private meeting rooms for formulation and supply conversations. Where you sample finished concepts, the booth needs the counter, refrigeration and back-of-house discipline of a food show layered onto a technical presentation.
Because buyers are technical and comparing suppliers, accuracy and substance carry weight — clear capability messaging and knowledgeable staff beat spectacle.
The in-city Las Vegas advantage
Las Vegas is our home market and the lowest-cost of any host city, and an in-city SupplySide booth skips long-haul freight entirely. We build for Mandalay Bay every week and handle all Mandalay Bay labor, rigging and paperwork, and the in-city model lets us turn the booth around on a tight timeline — useful for suppliers finalizing which ingredients or concepts to feature late.
If you exhibit at SupplySide and another Vegas show, we store and re-skin the same structure between them at no storage cost for 90-day windows.
Pricing for a SupplySide booth
Because SupplySide is in Las Vegas, pricing sits at our lowest tier of any host city: from about $6,700 for a 10x10 to roughly $59,500 for a premium 30x30 island, all-inclusive, with tasting/refrigeration build included where you sample.
Every quote is one number: design, build, graphics, local delivery, install, dismantle and Mandalay Bay paperwork.
