Exhibit Rentals Houston
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Exhibit Rentals Houston
Exhibit rental in Houston is a great option for businesses and organizations looking to showcase their products or services at trade shows
Best Exhibit Rentals Houston
There are many good companies in Houston that offer exhibit rental services, with a wide range of options available with them.
Exhibit rental in Houston is a great way for businesses to showcase their products and services without the cost and commitment of a permanent exhibit.
When planning an exhibit rental in Houston, one important decision to make is whether or not to include overhead structures in your design. While overhead structures can add an extra level of visual appeal and functionality to your exhibit, they also come with additional cost and logistical considerations. In this blog post, we’ll discuss the pros and cons of overhead structures for exhibit rentals in Houston, and help you decide whether or not they are the right choice for your event.
More often than not, you will find exhibit systems with overhead structures, banners, signage, AV displays, and so on. The main reason why these are installed is to presumably boost the visibility and market the trade show booth. But given the increasing techniques of marketing, along with the sheer size of the structures, and the fact that it is an added element of your trade show exhibit, a question pops up in most exhibitors’ minds. Do you really need overhead structures for your exhibit rentals Houston? Do they add value to the booth and increase foot traffic? The simple answer to this question is yes. Let us look at some of the reasons why overhead structures can be beneficial for your exhibit rentals Houston.
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Do You Need Overhead Structures for Your Exhibit Rentals Houston?
1. They Help in Locating the Booth
In the sea of exhibits, it’s hard for the attendees to differentiate one trade show booth from another, let one be able to find one particular booth. With so many things popping up on an attendee’s eye level, the constant information can be overwhelming and so there’s a chance that they might miss your exhibit even if they want to attend it. This is where having an overhead structure will give your exhibit rentals Houston an upper hand. Since these structures, be it banners, signage, or AV displays are suspended from the ceiling they are placed above the booth. So, when the attendees are trying to locate your brand, all they have to do is look up and follow the signage. Thus, no matter where the attendees might be standing on the trade show floor, they can easily locate your trade show exhibit.
2. They are Visible from Far Away
As mentioned earlier, these structures are placed high above your trade show booth setup. Thus, these are easier to spot than your booth. How so? This is simply because the attendees won’t be able to concentrate on one booth or banner when the trade show aisle is filled with similar-looking booths signage. So, the best way to catch the attention of your attendees is by making the hassle-free for them to find you. The same goes for when the attendees are far away. The trade show floor has several aisles with even more exhibit systems in a venue big enough to accommodate thousands of people.
So, in the hustle and bustle of things, it may be difficult for the attendees to locate your booth. So this is where your overhead structure comes in and acts as a beacon for the attendees, making the trade show stands noticeable no matter where the attendees are on the trade show floor.
3. They Increase Brand Awareness
Since these are suspended and are visible even from a distance, the signage help in increasing brand awareness. How so? This is simply because the brand message, logo, and other text will appear on this signage along with aesthetically pleasing graphics. Moreover, the impact increases even more when there’s an AV display as the moving graphics are the first to catch the attention of the attendees. The sheer size of the overhead structure is enough to catch the attention of the attendees. So, even if the attendees aren’t looking to attend your trade show exhibit, the structure may catch their eye. This in itself is also enough to make attendees aware of your brand. In some cases, the aesthetics of the signage or the brand might intrigue the attendees enough to want to visit your trade show booth setup.
REASONS WHY WE LEAD
We provide you with 150 fair rental booth design options to settle on including modular and customized, add-on feature integrated, and fully customized booth designs.
We understand how expensive booth displays are, so with our no hidden charges policy, you won’t have to pay anything more than what is mentioned.
Reusable and Affordable
Our booth displays are both reusable and affordable, fitting every budget. You'll use an equivalent rental booth made from eco-friendly materials across various trade shows.
Our team of designers has a decade’s experience and has created numerous meaningful and attractive brand graphics that boosts the booth rentals’ aesthetic value.
We design and execute your trade show booth displays at a production unit with the help of cutting-edge technology and conduct thorough quality inspections.
Digital is everything today. We assist you to build a meaningful and unique brand experience for the visitors at your show booth using leading technologies.
Our team of on-ground experts provides you with complete support for the installation, monitoring, and dismantling of your booth rentals at the trade show floor.
Quality Execution Assured
We adopt a dual-stage demonstration policy wherein after a mock-up of your display, we do a thorough quality inspection before the booth structure goes on-site.
Right Value for Money
Our transparency policy, ﬁxed price for all principle, and practice to have control of overhead charges ensure you get the right value for your money.
Request A Free Quote
Booked an exhibition space at an upcoming show but are unsure how much the build will cost? Send us your ﬂoorplan, basic requirements and timeline at hand and we can prepare a ballpark estimate for you.
Request A Stall Design
Are you exhibiting in a new country for the ﬁrst time? Do you need a design that is locally relevant on a global platform? We can submit a design which communicates your key message to your target audiences.
Request A Call Back
Have a strategy in mind and want to sound it off? Exploring new geography and want to test the market via an exhibition? Just want to discuss the viability of an experiential marketing idea? Our experts can be of help to you.
4. They are Cost-Effective
One important reason why overhead structures are still popular is because of how cost-effective they are. Rather than a series of banner stands lining up in front of their trade show stands, exhibitors prefer having one signage over the booth that is visible from all over the show floor. More importantly, unlike other signage, these are less bulky and thus, reduce the overall cost of drayage and shipping. In addition, even if you want any changes in the graphics or text, you would then only have to pay for one signage rather than multiples.
So, do you need overhead structures for your exhibit rental in Houston? The answer to this question will depend on your specific goals and needs for your exhibit. If you are looking to create a visually impactful and dynamic display, and the event space allows it, overhead structures can be a great choice. However, if cost and logistics are major concerns, or you will be transporting the exhibit to different locations, it may be more practical to stick with a more basic design without overhead structures.
Ultimately, the decision to include overhead structures in your exhibit rental in Houston should be based on a careful consideration of the pros and cons, and how they align with your specific goals and budget for the event.
In conclusion, overhead structures can be a great way to add visual appeal and functionality to your exhibit rental in Houston, but it’s important to consider the additional cost and logistical considerations that come with them. By weighing the pros and cons, and considering your specific goals and budget for the event, you can make an informed decision about whether or not overhead structures are the right choice for your exhibit rental in Houston.
We hope this article helps you understand how beneficial overhead structures can be for your exhibit rentals Houston. Given that these structures are simply suspended from the ceiling and aren’t interactive, trade show exhibitors often question their relevance in today’s times.
Tip of the Day: Before you decide to have overhead structures or signage make sure that the trade show event allows the installation of such structures. Oftentimes, trade show organizers don’t allow exhibitors to install such structures. Or, you might need special permission to do the same.
If you need help in building cool trade show booths for an upcoming trade show event, look no further. At Exhibit Rentals, our team of dedicated professionals have a decade’s worth of experience and will be happy to help you out. Contact us today for more details.