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CHOOSING THE PERFECT EXHIBIT RENTAL NEW JERSEY

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HOW TO CHOOSE THE PERFECT EXHIBIT RENTAL IN NEW JERSEY?

Known for the crucial role it played in American history and distinctive culture, 

New Jersey is synonymous with stunning beaches, lively casinos, beautiful boardwalks, untouched nature reserves, gorgeous variety of food, and some of the world’s best tourist destinations. In addition, New Jersey is also known for having some of the finest trade show venues in the world.

Every year it plays hosts to scores of trade shows. When it comes to exhibiting at New Jersey trade shows, it is important to have an exhibit booth that generates an impact. 

What better way can there be to do it than with an exhibit rental New Jersey booth. And, when you hire the services of a professional exhibit rental New Jersey company, you stand to benefit from quality expertise and knowhow that will help you to choose the perfect exhibit rental in New Jersey.

CHOOSING THE PERFECT EXHIBIT RENTAL NEW JERSEY

Choosing the perfect exhibit rental New Jersey can be a dicey task. But don’t let your company’s trade show experience be spoiled by bad exhibit rental design. 

Use the following tips to choose the perfect exhibit rental New Jersey and make your New Jersey trade show appearance a memorable one.

CHOOSE THE RIGHT EXHIBIT RENTAL COMPANY

To choose the perfect exhibit rental New Jersey, you need to first choose the right exhibit rental New Jersey company with all the attributes that is required in a successful company.

INDUSTRY EXPERIENCE

Trade shows in New Jersey present a great marketing opportunity to reach out to a diverse segment of audience; create an impact; and build a strong brand profile.

Take this opportunity to ensure a quality exhibit rental design deserving of your brand.

Hence, when looking for exhibit rental design companies in New Jersey, look for ones with a strong legacy in creating powerful impactful designs that have proven to have generated quality results.

Aside from a strong legacy and a proven track record of successful designs, you should also ask 

  • How long has the company been in the business?
  • What kind of expertise does it offer? This will give you an insight into how active the company has been within the industry.
  • How many designs the company produces per year? 
  • How much of their business is from repeat customers’?

Also, ask for portfolio of their works if it is not available online.

An exhibit rental company’s level of experience decides how knowledgeable it is in the trade show industry; and how equipped it is to handle your exhibiting needs and any problems that come-up subsequently, than exhibit rental companies that are just starting off or have just opened their doors.

Besides, an exhibit rental New Jersey company that has been in the industry and has a large employee base will generally have in-house experts who understand the ways of the industry. This aspect makes such a company well-equipped to provide you with a custom, high—quality exhibit rental New Jersey booth design for New Jersey trade shows.

PORTFOLIOS & REFERENCES

Getting-in-touch with and contacting references will give you key insights about the exhibit rental New Jersey company.

Find out answers to these queries, 

  • Did the company adhere to the budget and deadlines with its past clients?
  • How did the company handle issues that happened during the course of the exhibit rental design process?
  • What kind of customer service did the company offer?

By getting to learn about the experiences that customers’ experienced in the past with the exhibit rental company, you will get an insight into the credibility of the rental company 

Additionally, browse the exhibit rental New Jersey company’s website and check out their portfolio. It will give you an insight into the exhibit rental company’s abilities, and design works. This way, you can get to know whether they are capable of delivering the kind of exhibit you’re looking for based on your marketing goals.

RANGE OF SERVICES

Another essential aspect to look for is the range of services offered. 

An exhibit rental New Jersey company should be able to offer the complete range of services under one roof as that will make exhibiting easy for you.

There are some exhibit rental companies that offer additional services like exhibit installation with dismantling, transportation, and project management. You will also get to store your exhibit with the company for a discounted rate. These services are critical and when the company offers them under one roof, the services will be less expensive and you will gain access to knowledgeable and reliable support during the trade show.

By choosing such an exhibit rental New Jersey company, you can save time and set yourself up for a more satisfying trade show experience.

EXHIBIT RENTAL DESIGN & BUILT

It is important to know where your exhibit rental New Jersey will be designed and built.

There could be some exhibit rental companies in New Jersey lacking a design and manufacturing facility. As a result, they sub-contract the work which means you will not be aware who is actually building your exhibit rental design.

Hence, when researching for the perfect exhibit rental New Jersey company, request for an on-site meeting as this will allow you meet the real people who will be involved in the design and built of your exhibit rental New Jersey booth.

LEVEL OF CUSTOMER SERVICE

Although renting should not take away from the quality of the exhibit rental design, it is equally important to learn about the kind of customer service the exhibit rental New Jersey company offers.

There could be some rental companies that may deliver quality designs but when it comes to customer service, their level is not as high as it should be. The level of customer service should ideally indicate that the rental company is easy to work with and responsive to customers’ queries. This will play a key role in your exhibit rental’s success.

KNOW YOUR TRADE SHOW OBJECTIVES

Before going ahead with choosing an exhibit rental New Jersey booth, be clear about what your objectives are for the trade show.

Different exhibitors will have different objectives. Some exhibitors will look to cultivate the favor of prospects and generate leads while some others will look to build and create brand awareness. Similarly, there will be exhibit rental companies that will look to use the trade show platform to launch new products.

You may probably want to consider your business scope and objectives, and offerings before choosing the right exhibit rental New Jersey booth size. If you are a retailer then you will need to consider exhibit booths that have shelving for products or space for demos. Similarly, if you are a service provider then you would require sufficient space for one-on-one consultations with prospects and partners.

Make sure that your trade show objectives connect to your company’s overall business goals. For example, if one of your business goals is to increase annual sales by so and so percent, then 

  • First make sure the trade show has the right buyer demographics to help you reach that target. Then only, set a trade show objective to meet a certain amount of pre-qualified leads for sales follow-up.
  • Next, get those who are vital to your show success, involved in the process. Instead of just limiting it to marketing and sales, include areas like product development, and customer relationship management. In short, make sure to first understand the broad business needs and then incorporate them into your trade show objectives.

You will also need to build broad support for your trade show programs as this will make it easier for you to meet your trade show goals.

When compared to owning an exhibit, an exhibit rental will not leave you stuck with a single exhibit size. You can vary the size and layout of your exhibit to ensure that they meet your specific trade show objectives. 

KNOW YOUR AVAILABLE OPTIONS 

Once you are clear about your trade show objectives and which exhibit rental New Jersey company is best equipped to handle your requirements and provide industry-specific exhibits, find out what exhibit options does the company offer.

Most exhibit rental companies generally offer a broad array of varied exhibit rentals, from modular exhibit rentals to portable exhibit rentals, and so on, designed to ensure maximum flexibility. At the same time, you also need to be well-conversant with the varied options available in the market; and what kind of role do they play at trade shows. This will help you to select the best available option that best meets your trade show objectives at the trade show.

CHOOSE APPROPRIATE EXHIBIT RENTAL SIZE

Exhibit rentals are available in a broad collection of sizes, ranging from 10’x10’ to 10’ x 20’, 20’ x 20’, 20’ x 10’, and so on.

To determine what exhibit rental New Jersey size you require will depend on a variety of factors, including the space available at the show venue; your trade show budget; your trade show needs and objectives; and nature of competition you will be facing at the trade show.

Take the above factors into account before picking out your exhibit rental size.

KNOW THE VENUE’S RULES & REGULATIONS

The eventual selection of your exhibit rental size will come down to the conditions set by the trade show venue organizers. Knowing the venue rules and regulations is essential for picking the appropriate exhibit rental New Jersey booth size.

In many cases, trade show venues have standard sizes that they allow and it is precisely why most exhibit rentals are 10’ x 10’. However, there are some spaces that may offer island or peninsula spaces for exhibits as large as 20’ x 20’.

Exhibit rentals with raised floors must be ADA-compliant and wheelchair accessible at New Jersey trade shows. Hence, consult the exhibitor’s manual or contact the venue organizers for venue-specific restrictions’ and guidelines. On your part, you also need to scale your exhibit rental size to the magnitude of the trade show venue and expectations from attendees.

For bigger New Jersey venues, you can afford to have a larger exhibit size like 20’ x 20’ exhibit rental, or double-deck trade show rental, or a large format display rental to make sure you stand out in the crowd. Similarly, for some New Jersey trade show venues, it may make more sense to rent a smaller size or customize the exhibit for the best fit in that space.

Eventually, hiring a professional exhibit rental New Jersey company can ensure that you select an exhibit booth size that meets the rules and regulations set by the venue, while also meeting your audience expectations.

KNOW YOUR BUDGET

When choosing the perfect exhibit rental New Jersey, it is important to research the prices for spaces on the trade show floor for your exhibit rental design; and get a clear idea about your overall trade show budget.

A 10’ x 10’ space can be pricey at one New Jersey trade show venue; and similarly, a 20’ x 20’ space can be more affordable at another New Jersey trade show venue. Ultimately, your participation at the trade show is all about making money. If you are able to garner a good return on your investment with less, then that is what you should do.

So, set up a realistic budget that will allow you to profit by meeting high but achievable trade show goals. Additionally, apply smart budgeting tactics and techniques that will allow you to keep taking part in New Jersey trade shows. This is when you will be able to get more value out of your investments.

KNOW YOUR COMPETITION AT THE TRADE SHOW

When deciding on the size of an exhibit rental New Jersey booth, most exhibitors tend to keep their business goals as well as the nature of competition at the trade show in mind. That is a good strategy as it helps to provide the inputs required to create an impact making exhibit rental.

But for first-time exhibitors, it may be difficult to know what the competition is and what they are offering,

However, if they are smart enough to consistently notice that their exhibit is not performing as it should compared to the competition, then it is an indication that it’s time to upgrade the exhibit size.

Aside from this, it is important to also do some research on earlier years’ trade shows. This can be done by 

  • Looking-up videos or pictures on the trade show venue website or social media channel. This will help you to ascertain the attributes of a standard exhibit presentation for the specific trade show.
  • Taking notes on what makes successful exhibits stand out, and also what kind of exhibits are not working. This way, you will get to know the strong and weak points of exhibits based on which you can have your own exhibit rental created the right way.

They will also help you to pick the right exhibit rental New Jersey size that wills serve your business needs well at the trade show. And not to forget, know about the competition and how they have performed at earlier New Jersey trade shows. 

In case, you observe some venue spaces had primarily larger exhibits at earlier each year’s trade shows then you can go with a similar larger exhibit rental booth dimensions provided it works for your budget. Also, if some New Jersey trade show venues had a large number of exhibitors and expected visitors, then it would be worth opting for an exhibit rental size that can make your company stand out at the trade show.

SECURE EXPERT HELP

Many a time upgrading the exhibit booth can be a challenging process. This problem can be solved by securing the expertise of an expert source, that is, a professional exhibit rental New Jersey company.

By hiring a professional exhibit rental New Jersey company, you can get assistance at every step of the process from planning to packing-up the exhibit booth. You also stand to gain access to insights and seamless processes which will give you an edge over your competition even if you are not aware of what they might be planning. Furthermore, you can stay assured that the company will help you to select the right exhibit rental booth size and make it a success

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