Complete guide to building cool trade show
booths during 2021 events in the US

Influential guide to cool trade show booths, and portable trade show booth
for the best portable booths

Trade show
Give your brand a state-of-the-art booth for the next trade show with our wide variety of trade show booth designs.

Trade show Display
Are you looking to expand your business by participating in a trade show? Attract a large crowd at the event with our unique trade show display options.

Trade show Rentals
We offer a diverse selection of trade show rentals that fit every budget. From a 10x10 booth to a 40x40 booth, modular stands to customizable booths, we have it all!
Building cool trade show booths can be a tremendous boon for your company or business. The first step to a successful exhibition is to have the best trade booth. Read on for the complete guide on how to come up with an awesome portable trade show booth.
BROWSE EXHIBIT RENTALS BY DESIGN
Complete Guide to Building Cool Trade Show
Booths during 2021 Events In the US

Building an amazing trade booth can make a big difference to your overall success during the 2021 trade show. Here is a complete guide to cool trade show booths.
REASONS WHY WE LEAD

Booth Designs
We provide you with 150 fair rental booth design options to settle on including modular and customized, add-on feature integrated, and fully customized booth designs.

Transparent Pricing
We understand how expensive booth displays are, so with our no hidden charges policy, you won’t have to pay anything more than what is mentioned.

Reusable and Affordable
Our booth displays are both reusable and affordable, fitting every budget. You'll use an equivalent rental booth made from eco-friendly materials across various trade shows.

Creative Graphics
Our team of designers has a decade’s experience and has created numerous meaningful and attractive brand graphics that boosts the booth rentals’ aesthetic value.

Turnkey Service
We design and execute your trade show booth displays at a production unit with the help of cutting-edge technology and conduct thorough quality inspections.

Digital Experience
Digital is everything today. We assist you to build a meaningful and unique brand experience for the visitors at your show booth using leading technologies.

On-site Support
Our team of on-ground experts provides you with complete support for the installation, monitoring, and dismantling of your booth rentals at the trade show floor.

Quality Execution Assured
We adopt a dual-stage demonstration policy wherein after a mock-up of your display, we do a thorough quality inspection before the booth structure goes on-site.

Right Value for Money
Our transparency policy, fixed price for all principle, and practice to have control of overhead charges ensure you get the right value for your money.

Request A Free Quote
Booked an exhibition space at an upcoming show but are unsure how much the build will cost? Send us your floorplan, basic requirements and timeline at hand and we can prepare a ballpark estimate for you.

Request A Stall Design
Are you exhibiting in a new country for the first time? Do you need a design that is locally relevant on a global platform? We can submit a design which communicates your key message to your target audiences.

Request A Call Back
Have a strategy in mind and want to sound it off? Exploring new geography and want to test the market via an exhibition? Just want to discuss the viability of an experiential marketing idea? Our experts can be of help to you.
1. Consider your Booth’s Location
When you do register to exhibit at a trade show, you might be given the option to reserve a stand location. They are normally reserved on a first-come-first-served basis.
It is good that you do reserve a spot, as you get to pick out the best location to showcase your company. Ideally, you are supposed to be placed where you will get a lot of foot traffic. That way, you are maximizing the number of potential customers who will see your trade show booth.
2. Research your Options
Once you have your aim and budget set, you can start a detailed trade show research. To make the process easier, you can categorize your possible list of shows by country, date, industry, size, or price. Only think about shows that you can afford and do away with those that are above your budget.
Make sure you learn how each show will contribute to your goals and gather as much information as possible, including previous participants, demographics, attendee numbers, and show statistics. Some questions you need to research answers for are: are we familiar with the city and venue? Can we afford this trade show? How big is the trade show? Who is attending? What industry does it target?
3. Booth Space
The space of the stand booth can control the length of your trade show design. On the other, it is your budget and aim that will decide the floor size of your booth space.
First, you need to ask yourself why you need particular floor space and wall space in an exhibition. The most common space for which exhibitors need good explanations to set up a trade show booth is the meeting room, storage area, lounge area, reception counter, and shelves for product displays.
Ensure you know that a single product display needs lesser space. Booking your exhibit stand in advance or once the current show end can be a great idea, as it provides you with multiple options and a chance to book your floor space at a cheaper rate.
4. Stand Builders
The whole process of looking for a better trade show stand might overwhelm. This is because trade show display companies are always ready to give reasons why they offer the best trade booth displays.
Getting a genuine booth builder can end up taking much of your time and effort. But what should you look for in trade show booth builders? The best builders should be experienced, reputable, and be ready to offer an amazing trade booth. This is the only way you can be guaranteed a quality, good and original exhibition stand.
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5. Complete a Practice Setup Run
Waiting until the day of the trade show to set up your display stand is a bad idea. Ensure you complete at least one practice run if you will set the stand on your own or with your staff. You should also do this when the package arrives to make sure that no parts are damaged or missing.
6. Product Samples
The highlight of your portable booths should always be the brand you are selling. Display your products so that the attendees are easily seen making their purchasing decision easier. Make your products are as presentable as possible. If you are selling clothes, they should be clean and pressed because the market will better appreciate them in their best form.
7. Branding
A constant product identity gives people confidence and helps them form solid relationships. If a business does not already have a brand identity, you can look for the best exhibition company to help you with that.
Before building your trade booth, the designers need to consult with you to determine event objectives and messages they want to pass on. This would help your brand gain awareness and realize the business’s core values, launch products, or any demonstration and give a positive insight of your brand for passers-by in mind.
The exhibit stand will need bold strong graphics to catch visitor’s attention. This will attract more visitors to stop and find out more. A trade show booth should not look too busy to turn away attendees. To make a lasting impression, ensure the booth reflects the company and use stunning and excellent images.
Your trade booth displays are a symbol of your brand. Make sure that the time and money you invest gives the required return by designing cool trade show booths. For more information Contact us.
Happy Exhibition!
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